REAL-LIFE BOXING GETS A VIRTUAL PARTNER WITH INNOVATIVE MARKETING INITIATIVE FROM MAJOR LEAGUE GAMING & HBO SPORTS®
Fans Compete Online in Fight Night Round 4 as HBO® debuts its hit reality series 24/7 Pacquiao vs Cotto on Saturday, Oct. 24
All leading up to Pacquiao vs. Cotto Pay-Per-View Event on Saturday, Nov. 14th at the MGM Grand Garden Arena
Top Two Players Win a VIP Trip to Las Vegas to Play their Final Match During Fight Weekend
Major League Gaming (MLG), the professional video game league, and HBO Sports announced today an exciting new marketing initiative to support the newest installment of the acclaimed HBO boxing reality series 24/7 Pacquiao vs Cotto. The Emmy-Award-winning all-access series debuts its seventh installment on Saturday, Oct. 24. Partnering with MLG, HBO Sports has added a new dimension to expand the audience and appeal in the key youth demographic, an audience segment that has demonstrated a fever-pitch interest in playing boxing video games.
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Source: http://manny-pacquiao-fight-vs-miguel-cotto.blogspot.com/2009/09/pacquiao-vs-cotto-hbo-fight-experience.html
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